That didn’t take long, did it? People Magazine – PEOPLE MAG – is declaring Gaylord Jwifty/Jaylor/Whatever OVER. Meaning that it’s totally over if People Magazine is confirming that crap. They were together maybe two months, at most, although People’s source (likely Jake’s publicist) claims that the relationship “ended last month”. It was last month, mind you, that we were getting glowing reports about how Jake and Swifty and moved heaven and earth to be together for every occasion. Perhaps their relationship’s coffee sponsorship fell through, and they just decided to chuck the relationship? Perhaps Swifty was tired of Jake shrieking “GROSS!” when she tried to get him to touch her boob. Perhaps Swifty is still hung up on John Mayer’s white supremacist dong. All are solid possibilities.

Taylor Swift and Jake Gyllenhaal are starting 2011 single.

“They’re over,” a source tells PEOPLE about the short-lived relationship. “It ended last month.”

No reason was given for a split, and the stars reps didn’t have immediate comment, but the two spent the holidays – and their birthdays – apart.

Swift, 21, rang in 2011 in Nashville, solo, at a party, while Gyllenhaal, 30, was in New York, where he attended a closing party for Broadway’s Fela! on Jan. 2. While in the Big Apple, Gyllenhaal was also spotted dining with his mother at the Spotted Pig.

After spending Thanksgiving weekend together, the two were last seen publicly together on Dec. 9 in Los Angeles.

Gyllenhaal and Swift were first spotted together in October backstage at Saturday Night Live – followed by a brunch in Brooklyn.

[From People]

Yeah… here’s my theory: Jake’s PR team arranged the Swift relationship for him so that he could have a “girlfriend” for the promotion of Love & Other Drugs. I think Jake’s PR team worries about the gay rumors, too, and they thought (wrongly) that if they set him up with America’s Sweetheart, everyone would love it. The problem was that the relationship made Jake look like a skeezy jailbait-lover AT BEST, and at worst, even gayer than before, and in desperate need of a quality beard. Also, Swifty didn’t help matters either because she was also promoting her album (coincidence!), which is full of her completely normal, immature, 21-going-on-12 lyrics, including a song about John Mayer dicking her over. She looks AT BEST like a girl who pretends to be a pretty princess while getting boned by pond scum, and AT WORST… well, same difference.

Oh, and Swifty’s song about this debacle is going to be EPIC. I imagine it will be called “Dear Gaylord Pretty Pony Jag”.

UPDATE: Us Weekly must have gotten the call from Jake’s publicist too, because they just threw up another confirmation of the breakup, which apparently happened “just before New Year‘s Eve.” According to their sources, “Jake reached out to her and started all of this, but now he’s not acting as interested… He said he wasn’t feeling it anymore and was uncomfortable with all the attention they got… He also said he could feel the age difference. Taylor is really upset. We told her not to move so fast with this but she didn’t listen…Jake cares about her, but [the publicity] was a lot for him. He wants to keep his private life private, and that’s hard to do dating Taylor.” Yes, Jake is SO private. That’s why he and his publicist arranged for those “paparazzi” shots of Jake and Swifty wandering around New York together. That’s why his publicist dropped pieces into Us Weekly and People Magazine about Jake and Swifty’s dates. Because Jake is so private. Ugh, I kind of hate him now.

Photos courtesy of WENN.