Shaun White, 19 year-old Olympic gold medalist in men’s snowboarding halfpipe, and Hannah Teter, 17 year-old gold medalist in women’s snowboarding halfpipe, were in Times Square on March 8th for a snowboarding demonstration. A 100-foot snowboarding ramp was constructed in the center of Times Square for the event. Snowboarders did tricks for the crowd, and the band POD performed. White and Teter just made an appearance and do not seem to have snowboarded.

White has been spotted with Lindsay Lohan and Kirsten Dunst and made the rounds at post-Oscar parties with fellow US Olympian, skater Sasha Cohen.

The Americans are medal poor in the Winter Olympics and suddenly a guy who looks like Shaggy is hooking up with starlets and getting his picture on the cover of Rolling Stone. I realize that it took me a while to comment as I was actively trying to ignore the situation. I don’t get it. The guy is just a snowboarder. Isn’t snowboarding passe now that urban running is the new thing?

Here are some pictures from the Times Square event: