Tom Hiddleston has taken the “digital cover” of Entertainment Weekly to promote the Disney+ series Loki. I’ve been looking forward to Tom’s promotional tour and here we go! I actually appreciate the fact that we haven’t been inundated with wall-to-wall promo. Marvel, it seems, has learned from past mistakes and they understand that less is more when it comes to Hiddleston specifically. Still, Tom talks and talks and talks with EW. None of it is personal, really. He’s not dumping out his purse about Taylor Swift again. It’s all about the series and the eleven years he’s spent with this character. Something I didn’t know: Tom executive-produced the series, which is great news. Some highlights:
Tom felt responsibility: “Rather than ownership, it’s a sense of responsibility I feel to give my best every time and do the best I can because I feel so grateful to be a part of what Marvel Studios has created. I just want to make sure I’ve honored that responsibility with the best that I can give and the most care and thought and energy.”
What the series sets out to do: “One of the things Kevin Feige led on was, ‘I think we should find a way of exploring the parts of Loki that are independent of his relationship with Thor,’ or see him in a duality or in relationship with others, which I thought was very exciting. So the Odinson saga, that trilogy of films, still has its integrity, and we don’t have to reopen it and retell it.”
Eleven years with the same character: “I’ve been playing this character for 11 years. Which is the first time I have said that sentence, I realize, and it [blows] my mind. I don’t know what percentage that is exactly of my 40 years of being alive, but it’s substantial.”
He had no idea where Loki portaled off to after snatching the Tesseract. “Where’d he go? When does he go? How does he get there? These are all questions I remember asking on the day, and then not being given any answers,” Hiddleston recalls. To be fair, it’s likely the Powers That Be didn’t necessarily have answers then. While Feige can’t exactly recall when the writers’ room for Endgame first devised Loki’s escape sequence, he does know that setting up a future show wasn’t the primary goal — because a Loki series wasn’t on the horizon just yet. As for Hiddleston, he didn’t find out about the plans for a Loki show until spring 2018, a few weeks before Infinity War hit theaters. “I probably should not have been surprised, but I was,” says the actor. “But only because Infinity War had felt so final.”
We need Loki: “I love this idea [of] Loki’s chaotic energy somehow being something we need. Even though, for all sorts of reasons, you don’t know whether you can trust him. You don’t know whether he’s going to betray you. You don’t why he’s doing what he’s doing. If he’s shapeshifting so often, does he even know who he is? And is he even interested in understanding who he is? Underneath all those masks, underneath the charm and the wit, which is kind of a defense anyway, does Loki have an authentic self? Is he introspective enough or brave enough to find out? I think all of those ideas are all in the series — ideas about identity, ideas about self-knowledge, self-acceptance, and the difficulty of it.”
Making ‘Loki’ during the pandemic: “It will remain one of the absolute most intense, most rewarding experiences of my life. It’s a series about time, and the value of time, and what time is worth, and I suppose what the experience of being alive is worth. And I don’t quite know yet, and maybe I don’t have perspective on it, if all the thinking and the reflecting that we did during the lockdown ended up in the series. But in some way, it must have because everything we make is a snapshot of where we were in our lives at that time.”
Whether this is finally his last outing as Loki: “I’m open to everything. I have said goodbye to the character. I’ve said hello to the character. I said goodbye to the character [again]. I’ve learned not to make assumptions, I suppose. I’m just grateful that I’m still here, and there are still new roads to explore.”
While I’m not super-involved with Marvel storylines, I appreciate the work and professionalism Marvel and their actors bring to these franchises. There’s a reason why Tom has played Loki for eleven years and why Tom is evidently one of Kevin Feige’s favorite actors: it’s because Tom works hard, is game for anything and he takes care of his side of the road. And that should be applauded and I hope Tom is getting PAID, big time. Oh and here’s a new trailer.
#Loki takes over! Ten years after @twhiddleston first chose chaos in #Thor, Marvel’s fan favorite God of Mischief is going even bigger with his time-bending @DisneyPlus show. https://t.co/qQrfbzdxkh Story by @chancelloragard pic.twitter.com/VfAnJmWski
— Entertainment Weekly (@EW) May 20, 2021
Cover & IGs courtesy of EW.
I’m so excited for this! I loved the weirdness of WandaVision (and cried like a baby during the finale), so I’m ready for the delightful timey-wimey Loki!
When she broke down in the lot Vision had bought I was a frickin mess 😂
Didn’t care to watch Falcon and Winter soldier… Maybe it’s amazing, but I’ll never know
@Nomegusta … “Didn’t care to watch Falcon and Winter soldier … Maybe it’s amazing, but I’ll never know.”
Please know … it’s freaking amazing! 🙂
I thought Falcon & Winter Soldier was good but nowhere near as good as WandaVision. It’s great if you’re a Falcon fan but the MCU just does NOT know what to do with Bucky. I don’t feel like his story really went anywhere at all.
It was action, and has very good points, but Wandavision’s reach is, IMO much more universal, especially because the subject is about loss, grief, dealing with all those feelings everyone has.
I sobbed during the WandaVision finale. What a well done show about grief.
Completely agree! My father passed from dementia 4 years ago, and Wanda’s grief and wanting to have a different ending really resonated with me.
That Entertainment Weekly digital cover is so cute.
I feel like we’ve been waiting for this show for so long; can’t believe it’s finally happening in a few weeks!
I love him as Loki. We started watching all the Marvel movies in order when my dad visits. My kids love it. We just watched Thor and the first Avengers movie and he is so good at this character!
Played this character for 11 years, so?
It’s not as if he was on set 5/7 days for 11 years.
I enjoy Loki and some of the Marvel movies but I can take it or leave it.
TH will be typecast for many people as Loki. Count your money.
TH is also hot! Tall, posh sounding, cheek bones to rival Cumberbatch. Enjoy your career, you are not unloading trucks 10 hours a day, sir.
I don’t think he’s complaining- he’s just marveling (if you’ll excuse the expression) at the length of time he’s been playing a character he thought would be a one off when he began.
I don’t think he’s complaining either. And I also don’t think he’s worried about being typecast as lLoki. He was, at one point, worried about being typecast as “19th century guy in BBC period pieces” as he did a few of those early on but he stepped away from those for over a decade and is going back to it for the Essex Serpent. The roles he has taken apart from Loki have been rather diverse and he can always do stage work. He’s nominated for a Tony for Betrayal.
I was going to say if he cant work out a percentage from 11 over 40 his parents need to ask for a refund from Eton, but maybe that’s what he meant!
I’m so glad I read to hang on to WandaVision until the 4th episode and bam! Really a great show. I’m 100% there for Loki also. I will take my Hiddles in any form.
True story, Hiddles just doesn’t do it for me except when he’s playing Loki. I am very excited to see this. I’ve been impressed with the Marvel shows. Wandavision was astonishing and Falcon and the Winter soldier addressed some pretty major racial issues head-on. I don’t think they quite brought it home, but was amazed that Disney even broached the subject
I have the same feelings about Sebastian Stan. Out of character or in anything else, he’s just some average looking guy to me. But in the Winter Soldier gear – damn!
Same re: Stan. Watching Falcon & Winter Soldier I was like “do I have a thing for Bucky? I didn’t think I was into Sebastian Stan?!?” Lol.
My boyfriend and i enjoy the Marvel movies – of course, some more than others. But he does not enjoy Loki. Do i have to leave him? Kidding. But it was a shocking thing to hear. Who doesn’t love Loki?
I am back to paying for Disney+ so i can watch the Loki show when it comes out (and now i get to watch the old Muppet Show episodes they have added to Disney+ that were such a big part of my childhood- bonus!)
This is the only Disney+ show I’m truly excited about!
Loki has hands down been consistently the best character in Thor. Now that the series is coming out on Disney + I will be finally making my subscription and I’m going to binge-watch the hell out of the three new Marvel series. I have managed to avoid any spoilers regarding Wanda and Vision, Falcon and the Winter Solider and now I’m going to catch up on everything.
I love, Love, LOVE Tom as Loki, but I’m even more excited because Gugu Mbatha-Raw has a starring (major?) role in the series as well. Can’t wait! 🙂
It appears that she does so that’s another reason to watch.
And Wunmi Mosaku! I’ve loved her in everything I’ve seen her in.
“Dumping out his purse about taylor swift” – great expression!
I’m excited for this bc I think Loki is one of the more interesting characters in the Marvel universe. My 6 year old always describes him as “a weird guy. He’s a weird guy mommy.” lol
I’m so excited for this. I loved both Wandavision and Falcon and Winter Soldier though. But I feel like i’m even more excited for this one.
The EW interview really doesn’t have anything new; he pretty much just repeats everything he has ever said about playing Loki in every interview that he has ever done about Loki in 11 years, which probably was the directive of Disney/Marvel because they don’t want to give away plot points. But the pictures are lovely.
The veranda will be open but socially-distanced through the pre-promotion for Loki and through the six weeks of the series. Those vaccinated may come and sit on the glider or the adirondack chairs. Mark and Colin have organized a takeout operation at the bottom of the stairs for the unvaccinated. This morning, we have some lemon ginger scones, some fresh strawberries, and your beverage of choice.
That sounds delightful! Bringing my wibbly-wobbly, timey-wimey Jell-O shots.
I’m hoping Tom goes on Josh Horowitz’s podcast for something a little more fun (they’re adorably buddy-buddy), but otherwise I think this is going to be a super boring promotional tour. Which is better than cringey, I guess, but ugh.
I had looked around in the comments section to see if I had missed you and your generous virtual hospitality, and here you are!
I agree with your take on the new EW article, but at least it provided us with two cute videos, the cover one and the drawing horns on Loki one, and it gave us lots of Tom doing what he does best, besides being Loki, wearing the hell out of suits!
I’ll get my second dose on June 9, and found out about that on the same day as finding out that the Loki premiere was being moved.
Yes, those two videos are very cute.
There’s also a third video on Disney+/Marvel’s Twitter feed in which he tells the history of Loki in the MCU in 30 seconds. But he’s wearing a jacket and jeans, no suit.
I have to admit to counting down the hours till June 9, and I won’t let anyone in the extended family deter me from Living La Vida Loki to the fullest till that series’ finale, come hell, high water – or work.
I’ll hopefully be back from Asgard/Midgard or anywhere in between, like the TVA, soon after… but then I’ll be counting down to the Essex Serpent! 🤩
That man was made to wear a suit. I only got into the MCU because of Tom (no shade, just generally not my jam but glad that it brings joy to so many) but I’m looking forward to this. I lucked out and got a free year of Disney when I moved and got a new Verizon Fios account last fall so Loki + Me = meant to be.
YES. I can’t wait for this series. Hopefully Tom does all his media in a suit–nobody wears a suit like him!
He doesn’t know the % he’s played Loki.
He literally can’t do this math.
Someone please just tell him it’s about 25%.
11/40.
He makes way too much money.
He’s not being paid to do math. He’s paid to act. And his inability to do math (or maths to be British) is something he always admits (and frequently proves when put to the test).
He hasn’t been playing Loki every second of that 11 years so it isn’t 25% of his life.
A lot of people are nervous about making calculations in public. Also, dicalculia is a thing and isn’t something to shame people for.
My sons have really gotten me into MU. And Loki is a fave of mine. Cant wait.
Tom’s EP credit may have less to do with the running of the show and more to do with a new way for actors to approach their points/backend/merchandise compensation. No one is paying just an actor/actress a large salary for being in front of the camera anymore, every actor wants points and backend compensation to make up for the fact that wages for just acting are not the same.
Tom being an EP makes it easier to give him the backend compensation, including merch, that gets the studio to potentially get a little more work out of him for producing the show, but that’s not a guarantee, very likely it’s about back end/points/merch compensation. Which good for Tom, but EP can be a vanity credit given to people who put in money to get a show made but do not actually do any production work.
Totally a reward for being a linchpin of the MCU, and not being a diva about it. Showing up and doing the work every time. I also have a theory that it is a major payback for keeping whatever shit went down with Hemsworth and Taika on Ragnarok. Tom and Chris were “brothers from another mother.” Now they aren’t speaking. See the GQ event where there were all sorts of pictures of Tom and Jeff Goldblum, only to realize later Hemsworth was also there. Is it payment for being shut out of Thor 4? Hemsworth’s new best bud, who played Parody Loki apparently has a role of reasonable size. That would piss me off.
Whoa, this is totally news to me that something happened. Where can I read more about this? what’s the scoop?
@Concern Fae may know more but I think that it’s speculation based on the fact that Tom and Chris seemed as though they were fairly good friends (although in reality they probably only saw each other during filming and promotion) but something definitely seemed off after Ragnorok. As Fae mentioned there were both at the GQ event but weren’t pictured together and I believe that Hemsworth was either in London or NYC during the run of Betrayal and there was no mention of him going to see the play or of them going out for dinner or anything. Long story short, it seems like they fell out or perhaps just outgrew each other but I don’t think that there have been any tabloid articles about it.